The Knowledge, The Will and The Power (KWP) was the National African HIV Prevention (NAHIP) programme’s strategic plan to prevent sexual HIV transmission among African people in England (2008-2012).

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HIV and immigration
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Plus One sero-discordant study

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Find here our new reports of a qualitative study of African people who are in HIV sero-discordant relationships. More »


Case study

Better to Know

THT and NAHIP

In 2002 THT devised a mass media campaign called It’s better to know to promote reasons for HIV testing among African people. In 2004, the same campaign was funded by NAHIP to run again in a broader array of African and black print media with circulation sizes ranging from 5,000 to 100,000 readers. Those ads were placed in Celebrating Sistas, Live Woman’s Magazine, the Drum, Ugandan Times, Black Hair, Francophone Magazine, Positive Nation, Pride, The Trumpet and New Nation. The average cost per insertion was £1365, and insertions occurred between one and seven times in each paper or magazine.